Pick your role. The cockpit opens to your home — your decision queue, your guided journey, and the views you live in. You can switch roles any time from the top bar. (Demo login — no password.)
SC Schauna Chauhan
Chief Executive Officer
Run the company — power-brand growth (Frooti · Appy Fizz · Bailley), deepening the 1.7M-outlet distribution and new channels (Q-commerce), the GST-driven margin recovery (PAT up 6.6× to ₹115 cr), new categories (SMOODH) and the path to ₹20,000-cr turnover by 2030.
🛰 Control Tower 🌐 Enterprise 360 🎯 Strategy & Goals
Sign in as Schauna → FC Head — Finance & Controlling
Finance & Controlling · Margin · GST · Cash
Margin, cash and the balance sheet — EBITDA quality (~11%, recovering toward 16%), the GST-on-carbonated exposure, low-DSO general-trade cash conversion, A&P discipline and continued de-leveraging (borrowings ₹924→₹622 cr). Finance sits under the CEO — Parle Agro names no separate CFO.
💰 Finance 360 💵 Cash 360 🚪 Value Creation & ₹20,000-cr Ambition
Sign in as Head → PC Board & Promoters
Chairman & MD Prakash Chauhan · Chauhan Family 100%
Is the thesis compounding value for a private, 100%-family-owned company — the dual revenue lens (filed ₹3,284 cr vs ₹8,500 cr system turnover), margin recovery, power-brand strength, distribution reach and the ₹20,000-cr-by-2030 ambition. No market cap — private, unlisted.
💎 Value Creation Plan 🚪 Value Creation & ₹20,000-cr Ambition
Sign in as Board → NC Nadia Chauhan
Joint Managing Director & Chief Marketing Officer
Strategy, marketing and R&D — the power-brand portfolio (Frooti 95%→~48%), category creation (Appy Fizz), new bets (SMOODH · Bombay 99), A&P investment and the consumer demand that drives system turnover toward ₹20,000 cr.
🛰 Market & Industry Intel 🤝 Growth Initiatives 360 🏷 Brand Portfolio 360
Sign in as Nadia → MQ Head — Manufacturing, Quality & Supply Chain
Plants · Franchise Bottling · Quality
Run the 84-facility footprint — owned plants + franchise bottlers/co-packers, capacity utilization, on-shelf availability, mango-pulp & PET sourcing (India's largest mango-pulp buyer) and the cost & working-capital discipline behind the margin recovery.
📍 Plants & Bottling 360 🚚 Sourcing & Packaging 360 🔁 Distribution & Fulfilment 360
Sign in as Head → SD Head — Sales & Distribution
1.7M Outlets · GT · Q-commerce
Grow distribution — 1.7M outlets and 7,500+ channel partners across General Trade, Modern Trade, rural, HoReCa and fast-growing Q-commerce (Blinkit · Zepto · Instamart), driving on-shelf availability, repeat purchase and power-brand sell-through.
🛰 Market & Industry Intel 🤝 Growth Initiatives 360 🔁 Distribution & Fulfilment 360
Sign in as Head → RD Head — R&D, New Products & Innovation
New Brands & Categories · SMOODH · Bombay 99
Create the next categories — SMOODH ₹10 dairy scale-up (small-factory model), Bombay 99 premium mixers, Frooti Fizz / B Fizz line extensions and PET/rPET sustainability, turning new-product bets into durable revenue lines.
📈 Demand & Distribution 360 👥 Channels & Trade 360 🔁 Distribution & Fulfilment 360
Sign in as Head → One governed dataset, seen through each leader's lens. Headline financials are real FY25 (MCA-filed) figures; granular operational detail is modeled.